Analytics Services
We use state of the art technologies to bring together data from multiple sources and create an integrated end-to-end view of your business.
We extract the stories from the data, showing your customer journeys, effectiveness of your marketing channels and which commercial levers you should pull to be more profitable.
We offer you powerful data services that large companies have at their fingertips. We help you decide which tools and methods you need to purchase and deliver a set of solutions which work for you.
​
SETTING UP YOUR DATA
Audit your data. Build a data stack.
We work with you to create a data plan that tracks your customer events and business milestones.
We collect data from multiple sources, clean it, transform it and store it in a data warehouse so you can have a comprehensive and accurate view of your business
TRACKING YOUR KPI's
Business metrics and dashboards
We work with you to convert your aspirations into quantifiable goals: key performance indicators, management reports, and other metrics.
The result is a consistent and accurate view across the business, with everyone working for the same outcome.
We create reports and dashboards to make your data and metrics accessible and meaningful.
We’ll recommend the best reporting tools for your budget and needs, and then create dashboards within them for you.
KNOWING YOUR CUSTOMER
Event tracking. Customer Journeys. Marketing ROI
We collate your disparate marketing data from Google Analytics, Facebook, Instagram and more
We create comprehensive views of your customer journeys, measure return-on-investment for your marketing campaigns
We uncover the true Cost of Acquisition and Lifetime Value for your customers.
FORECAST WITH CONFIDENCE
Financial planning. Model profit opportunities.
We create financial models that forecast your revenue and costs, enabling you to consider “what if” scenarios – how does purchasing that ad campaign impact next year’s sales?
You’ll be able to compare and contrast various scenarios and measure their outcome.
We use the power of the granular financial model we’ve built you to set realistic and motivating targets for each member of your sales team.
We segment your customers and products: a detailed analysis grouping customers/products according to their importance to your business and the levers you can pull.
This allows you to fine tune the way you deal with your customers/products and improve your profitability. Adjust your prices, discover the best time to sell in each market and more.
ASSESSING YOUR NEEDS
Expert advice customised for you
You take advantage of our expertise when it is most needed.
On-demand services and strategies that sets you up for the future, and, where you’ve asked us, we'll put a team in place to manage the ongoing workload.
When we’ve finished, data will be at the heart of your company. We work with you to identify opportunities for automation.
We help you understand how data science or artificial intelligence is relevant to you, looking for opportunities to exploit cutting edge techniques and sift the wheat from the chaff.
Working with the best technologies
Here are some of the tools we work with:
​
Zapier, make.com, OpenAI, chatGPT
Google Cloud Platform, AWS, Google BigQuery
Segment, Stitch
Looker, Power BI, Tableau
Hubspot, Salesforce
Google Analytics 4, Google Ads, Facebook Ads
Google Workspace, Google App script
​
We’ll help you choose the tools that are right for your business.